TRI-VENDO HELpS YOu

Unlock Germany

By partnering with TRI-VENDO we can help you unlock ‘hidden’ Germany and sell your products into the Mittelstand, the biggest market in Europe.

Our fast, flexible and low-risk sales model quickly generates new revenues by giving you immediate access to more than 200 sales people who know the Mittelstand at decision making level.

 

Munich

 
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discover Mittelstand

Hidden Germany

Everyone has heard of Germany’s global market leaders, brands such as SAP, Deutsche Telekom, Adidas, BMW and Volkswagen. In fact, the 50 most valuable brands in Germany have a combined value of €263 billion.

However very few people have heard of Germany’s “Mittelstand”, the small and medium-sized enterprise (SME’s) companies which form the heart of the Germany economy.

Numbering over one million companies, the Mittelstand employs over 20 million people, is responsible for almost 40% of Germany’s economic output, approximately €3 trillion and accounts for 30% of exports.

Around 1,000 of these SME companies are considered global market leaders in their own vertical segment and have been called “hidden champions”; companies such Sennheiser, Rimowa and Otto Bock, for example, are mid-sized firms that manufacture some very well-known products. Kirchhoff, C.D. Wälzholz and Schubert & Salzer may be slightly less well known, but without them there would be very few cars on the roads, skis on the slopes, or passengers travelling safely on aeroplanes.

Unlocking the market opportunity of working with the Mittelstand companies is enormous, however finding these hidden champions can be hard because instead of one business centre like London or Paris, Germany has 10 business centres each with their own mono-culture. But this still only represents 75% of the German market. The remaining 25% of Mittelstand companies are ‘hidden’ deeper in rural Germany.

 

WINNING EUROPE’S

Biggest Market

Germany is the biggest market in Europe with 83 million people and more than 100,000 potential customers.

To win new customers in Germany you need to understand the complexity in terms of geography, industries and cultural diversity.

TRI-VENDO is a marketing & sales services company focusing on technology solution sales on behalf of ITC companies who currently have a limited marketing & sales presence in Germany.

TRI-VENDO partners with international companies who want to win new customers in the biggest most complex market in Europe.

To be successful you need expertise, experience, investment and time.

TRI-VENDO’s experienced sales force has a track record of winning new customers, expertise and experience.

TRI-VENDO also minimises the time to market and maximises your flexibility by reducing your investments in Germany which reduces risk. e.g No GmbH, No payroll, No Social Security

One contract with TRI-VENDO gives you access to sales force of 200+ experienced solution sales people.


Tri-Vendo gives you immediate access to more than 200 sales people
ready to unlock Germany and sell your products into the biggest market in Europe.

Hamburg

 
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CEO of tri-vendo

Joachim Trickl

 
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It all started 20 years ago…

It all began at GE Healthcare business, where Joachim learnt his trade in sales the hard way as a travelling salesman, covering a vast territory of 25.000 km. There were 50 hospitals and over 200 radiologists to support, so each year he drove over 50.000km.

After moving into the world of IT and Telco, he became an evangelist for an indirect sales channel. With Vanco / Reliance he then built an indirect channel in Germany and Switzerland.

During his time as a board member of QSC, Joachim was responsible for €300 million revenue coming from 100 sales partner agencies throughout Germany.

At COLT, Joachim held a VP role and was responsible for the partner channel across Europe which was the highest performing sales channel in all relevant KPIs.

If you are looking for a fast, low risk and efficient way to enter the German market then:

  • Don´t miss the chance to talk to an innovative, passionate and energetic leader with a positive entrepreneurial attitude for developing an indirect sale channel

  • Don’t miss the chance to talk to a sales oriented executive with a pedigree in growing international indirect sales channel

  • Don’t miss the chance to talk to an expert for developing business opportunities and ramping up significant revenue streams with an indirect sales channel: 


Tri-Vendo gives you immediate access to more than 200 sales people
ready to unlock Germany and sell your products into the biggest market in Europe.

Cologne

 
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